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	<title>The Technology Blog &#187; misprice</title>
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		<title>Taiwan &#8216;orders&#8217; Dell to honor $15 monitor mishap (updated)</title>
		<link>http://blog.compu-gen.com/technology-news/taiwan-orders-dell-to-honor-15-monitor-mishap-updated/</link>
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		<pubDate>Thu, 02 Jul 2009 12:53:41 +0000</pubDate>
		<dc:creator>Compu-Blog</dc:creator>
				<category><![CDATA[Technology News]]></category>
		<category><![CDATA[Dell]]></category>
		<category><![CDATA[engadget]]></category>
		<category><![CDATA[misprice]]></category>
		<category><![CDATA[mistake]]></category>
		<category><![CDATA[monitor]]></category>
		<category><![CDATA[multiple monitor]]></category>
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		<category><![CDATA[Taiwan]]></category>
		<category><![CDATA[taiwanese government]]></category>

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It&#8217;s not exactly all that uncommon for Dell to misprice an item on its website and, if you&#8217;re lucky, it might even honor it. But it looks like the stakes have just been raised considerably in Taiwan, where the company recently listed a 19-inch monitor for NT$500 (or about $15US) and promptly received more than [...]]]></description>
			<content:encoded><![CDATA[<div align="center"><a href="http://www.channelregister.co.uk/2009/07/01/dell_ordered_to_honor_taiwan_monitor_mixup/"><img hspace="4" vspace="4" border="0" alt="" src="http://www.blogcdn.com/www.engadget.com/media/2009/07/dell-15monitor-07-01-09.gif" /></a></div>
<p>It&#8217;s not exactly all that uncommon for Dell to misprice an item on its website and, if you&#8217;re lucky, it might even honor it. But it looks like the stakes have just been raised considerably in Taiwan, where the company recently listed a 19-inch monitor for NT$500 (or about $15US) and promptly received more than 26,000 orders for close to 140,000 of the monitors. Now, ordinarily, Dell would simply send out a polite email explaining their mistake and call it a day, but Taiwanese regulators have now stepped in and <strike>ordered</strike> <em>suggested</em> that Dell honors the misprice after receiving a couple of hundred complaints. For its part, Dell simply says that it plans to &#8220;compensate the buyers for the mistake,&#8221; although it&#8217;s not clear if that means it&#8217;ll actually be sending out the monitors &#8212; which, incidentally, would add up to more than $20 million at their full list price.</p>
<p><strong>Update</strong>: <em>Engadget Chinese</em> tells us that the Taiwanese government has <em>suggested</em> to Dell that it compensates consumers fairly and will assist in legal action against Dell if they don&#8217;t. Also, the $15 price applies only to the first monitor purchased with discounts applied to subsequent units for those who made multiple-monitor purchases.</p>
<p><strong>Update 2</strong>: Dell has agreed to issue a NT$1000 (about $30) coupon for every monitor purchased including those made through multiple purchase orders. That sound more than reasonable to us.</p>
<p>[Via <a href="http://www.therawfeed.com/2009/07/dell-forced-to-honor-accidental-sales.html">The Raw Feed</a>]
<p>Filed under: <a href="http://www.engadget.com/category/displays/" rel="tag">Displays</a></p>
<p><a href="http://www.engadget.com/2009/07/01/taiwan-orders-dell-to-honor-15-monitor-mishap/">Taiwan &#8216;orders&#8217; Dell to honor $15 monitor mishap (updated)</a> originally appeared on <a href="http://www.engadget.com">Engadget</a> on Wed, 01 Jul 2009 19:07:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p>
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<p><a href="http://www.channelregister.co.uk/2009/07/01/dell_ordered_to_honor_taiwan_monitor_mixup" />Read</a>&nbsp;|&nbsp;<a href="http://www.engadget.com/2009/07/01/taiwan-orders-dell-to-honor-15-monitor-mishap/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.engadget.com/forward/19084240/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.engadget.com/2009/07/01/taiwan-orders-dell-to-honor-15-monitor-mishap/#comments" title="View reader comments on this entry">Comments</a></p>
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